For the robots… :)

What We Offer

Scrappy Branding is branding that is simple, creative, real, accessible, practical, personal, and you.
It is a process for entrepreneurs who don't fit standard branding archetypes.
Yes and… We have helped entrepreneurs do both. Some people need to start from scratch and rebuild from the ground up; others just need more specific brand adjustments. We meet you where you are.
You hire us to fix what no book, YouTube video, or conversation with Claude can: something so specific to your business that you need a brand advisor to guide you through it. That is why we start with a plan, then take action. We solve unconventional problems with a uniquely YOU-tailored offer.
We start with coaching and end with coaching. We can't help you when you're stuck, so we help you get unstuck. Secondly, we help you develop brand assets in real time by giving you tools you can use to build your business. Then, we teach you how to use your brand to show up and crush it.
Getting unstuck: this is a roughly one-month engagement where we examine the 4 areas of your business holding you back and make small, brand-related adjustments to fix immediate problems.
Clear steps and support to solve your problem.

Yes, in fact, we only work with entrepreneurs who have more ideas than they can keep track of. The more ideas you have, the more in alignment you will be with our process.
We can do either. We work with where you are, not what we think you need.
We prefer working with people who have proven they can make their business profitable, and we want an established audience. What we plan to work with you on requires financial stability and focus over a large audience.
No problem that has you stuck is too small for us. Period.
Yes, many platforms, projects, and sub-brands to manage.
Just a bit of candor: we will work with you if you haven't seen Lord of the Rings, though Kyle references a great deal of pop culture to explain the complex enigma of brand to his clients.

We are both your guide and your friend. Sometimes we guide you to the work you need to do in your business; sometimes we do it for you; other times it's a combination of both.
We expect our clients to L.E.A.D
Lead with curiosity
Embrace vulnerability
Authentically show up in their brand
Desire agency over their brand
This can become a one-time project, but we do hope it doesn't stop there. We want to get the most out of this dream you have, so we would like to continue our partnership after the initial "getting unstuck" phase.
Neither. You already paid us with your time; it's our job to make that time valuable. No work is required of you.
"Just lil' ol' me" – Kyle

We solve many problems, and different problems require different levels of attention.
We don't list our process because figuring out the best problem to solve is essential, and we don't want our client to get ahead of themselves by self-diagnosing.
Self-diagnosing is part of what keeps us stuck.
We work in monthly engagements, and after the first month of getting unstuck, we move to 3-month engagements aligned with our clients' schedule and budget to identify what they need and can take on in the months ahead.
Yes and no… we prefer to work for a certain length of time so that our clients can get the most. We understand you are running a business; it takes all of you. So we like to meet you where you are.
First month: 1.5k
3 Month Brand Activation Phase: 5-10k

Bring an "Ick": something in your business you've swept under the rug that has now begun to summon a host of fruit flies that won’t leave you alone.
No. You pay with your time. We pay by delivering value.
One-month engagement: you pick one of four problems to work on. Then we go over 4 things that might be keeping you stuck in your business.